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Innovative Campaigns

In addition to the flagship promotional video for the campaign, we also created Instagram stories that gave clues to which NYC stations would have branded metrocards in stock. Our editorial images on models added an additional creative element to a successful campaign.

TikTok Trailblazing

In mid 2019, we pitched and eventually launched DKNY's TikTok channel. We edited their debut video and produced four engaging campaigns, including their winter lifestyle showcase, their Spring '21 collection, their 2021 athleisure collection, and their 2021 Pride Month videos.

Audience Engagement

Our TikTok videos amassed 570,000 views, later shared on Instagram Reels, reaching a total of 614,000 views across six videos.

DKNY
From 2019 to 2021, we spearheaded a series of high-profile projects for DKNY that elevated the brand's visibility and recognition. We led their pivot to TikTok, fortifying DKNY in the ever-evolving digital landscape. We also created video and photo content for the DKNYxMTA campaign, featuring limited-edition branded metro cards.

David Yurman

On In October 2019, Matt brought a modern approach to David Yurman, inspiring a new era of social media based luxury video content. His vision led to a groundbreaking collaboration, where innovation met tradition.

Content Creation

We produced over 20 captivating videos for David Yurman's Instagram feed and stories.

Social Media Success

In the span of two years (2019-2021), our partnership led to the creation of five of their top 10 most engaging posts.

TikTok Trailblazing

Recognizing the emerging influence of TikTok, we ignited discussions and steered the launch of their TikTok channel in 2019. We not only set up their account but also crafted their first five TikTok videos.

Stellar Growth

During our collaboration, David Yurman's Instagram following soared by 20%, and their engagement rate skyrocketed by an impressive 29.81%.

David Yurman
On In October 2019, Matt brought a modern approach to David Yurman, inspiring a new era of social media based luxury video content. His vision led to a groundbreaking collaboration, where innovation met tradition.